Reaching back to our introductory post on baby products:
Let’s start with baby carriers, around which seem to have sprung up a series of cults. My wife shows me photos all the time of the closets of some of these religious devotees. I’m talking entire closets dedicated to the same damn baby carrier, just in a multitude of patterns and colors. In my mind, matching a baby carrier to your shoes or underwear, every single day, is just about as necessary as intentionally stubbing your toe in the middle of the night on your way to prepare a four-course midnight snack for your cat. It just isn’t. And it appears I am not alone in thinking this is a strange phenomenon. Continue reading “The Cults of the Carrier”
I’d started out with the first column of this list titled “Need”, but then decided that that was a very loose use of that word. I mean, really, we don’t need almost anything to take care of and raise a baby. I think our culture and the marketing industry does a stellar job of making us feel like we truly must have all of the best things in order for our children to have happy, healthy lives, but the large majority of what we purchase when we have a baby is fluff. Nice fluff. Very convenient fluff. But still… fluff. That being said, our family also has PLENTY of it. This post, and the following posts, are in no way casting judgement on what parents choose to purchase/register for for their kiddos. It is merely my personal point of view on which items you should get, which ones are nice to have but not necessary, and which ones you can definitely live without. After doing endless research pre-baby, thinking I’d found all the best and most necessary items, I still found that we ended up with a lot of things that were barely/not used and a lot of things we ended up wishing we’d had on hand.
Continue reading “Baby Items: THE NURSERY”
So if you are anything like me you’re likely filled once with disgust at the way that companies market to pregnant women, and again by the sheer volume of “essential” baby products there are in the parenting market. You may also be a little disappointed at how susceptible your pregnant woman (or expectant man, for that matter) can be to the influence of anything “for baby,” but I guess those two kinda go hand-in-hand. You can’t have parasitic marketing without a vulnerable population to eat it all up.
Continue reading “Mama-Baby Marketing”